Skip to main content
Walter e Washington Convention Center DC

Convention Sales and Services

Conference and Event Updates

DOMESTIC CONVENTION SALES: Promotions, Sales Calls, Trade Shows and Events

The sales team focused on a new proactive engagement plan for client outreach, with an emphasis on personalized touchpoints, program restructuring and rebooking and customer engagement. The team held more than 20 presentations, virtual client sales calls and in-person meetings throughout the month of September. Highlighted accounts include:

  • International Society on Thrombosis and Haemostasis
  • Christians United for Israel 
  • National Rural Electric Cooperative Association 
  • Association of Corporate Counsel 
  • National Association for the Education of Young Children 
  • Society of Hospital Medicine 

ConferenceDirect Annual Partner Meeting (APM) (Sept. 19-23, Orlando, FL)

The APM connected valued partners with ConferenceDirect associates. Attendees had the chance to meet and conduct business with more than 150 qualified ConferenceDirect meeting planners. APM included an all-partner general session, a reverse trade show and a networking reception.

  • Key Clients:
    • American Academy of Orthopaedic Surgeons
    • American Political Science Association
    • National Association of Community Health Centers
    • National Community Pharmacists Association
    • Wounded Warrior Project

Site Visits

Chi Eta Phi

  • Tentative October 2021
  • 25 peak rooms; 75 total room nights
  • 40 attendees
  • Considering multiple hotel properties

Modern Language Association

  • Definite January 2022
  • 2,500 peak rooms; 9,125 total room nights
  • 4,000 attendees
  • Walter E. Washington Convention Center

American Society of Cataract & Refractive Surgery

  • Definite April 2022
  • 6,025 peak rooms; 31,326 total room nights
  • 12,000 attendees
  • Walter E. Washington Convention Center

American Association for the Study of Liver Diseases

  • Definite November 2022
  • 4,000 peak rooms; 17,560 total room nights
  • 8,000 attendees
  • Walter E. Washington Convention Center

INTERNATIONAL CONVENTION SALES: Sales Calls, Bid Development, Strategic Programming, Familiarization Tours and Site Visits

With a continued focus on proactive client outreach, personalized touchpoints and international bid development, the international convention sales team engaged prospect and tentative accounts in September, including:

  • Active Communications International
  • Association Headquarters Inc.
  • International Brain Injury Association
  • Pertrients, Inc.
  • Tissue Engineering and Regenerative Medicine International Society
  • The Hip Preservation Society
  • Wynford Group

The Meetings Space Autumn (Sept. 23-25, Copenhagen, Denmark & Virtual)

The international convention sales team attended a one-on-one business meetings forum with superb networking for influential buyers and inspirational suppliers in the MICE sector. Customers were primarily event agencies from the United Kingdom with a selection from Germany, Austria, Switzerland, Scandinavia, France, Benelux and Italy. Key clients included:

  • Ashfield Event Experiences
  • BCD Meetings & Events
  • DRP
  • Freshly Squeezed Events
  • Hotel Desk
  • Sleek
  • Touch Associates

Strategic Programming & Initiatives

  • Launched new Ambassador Insights video - "The Importance of Storytelling"
  • Participation in BioHealth Capital Region Forum
  • Participation in Greater Washington Hispanic Chamber of Commerce Business Expo and Executive Luncheon
  • Presented for Global Association Hub Partnership Knowledge Exchange
  • Connected DMV Regional Economic Development Strategy (REDS) - Tradeshow & Brand Working Group

Site Visits

International Society for Forensic Genetics

  • Definite September 2022
  • 1,000 peak rooms; 5,400 total room nights
  • 1,000 attendees
  • Marriott Marquis Washington, DC

Advertorial in Conference & Meetings World produced by MASH Media

Destination DC worked with MASH Media to produce a supplement for Conference & Meetings World, one of the top publications for the global meetings community. The piece will be distributed in print this fall. Readers will be given a peek inside the unique qualities offered by DC to event and meeting planners. The article also showcases the Connected Capital and the diversity and inclusivity of the region.

Upcoming Activities:

Domestic Convention Sales

  • Destination Celebration and DI's Convention Sales and Services Summit (Oct. 6-7)
  • PCMA EMEA (Oct. 17-19)

International Convention Sales

  • Professional Convention Management Association Convening Europe, Middle East & Africa (Oct. 17-19)
  • International Business Events Council Global Pulse Check (TBD in October)

Note: Due to the COVID-19 crisis, most planned client events and conferences scheduled through the end of July were canceled or postponed.

Destination DC (DDC) has seen losses of more than $664 million in cancellations from 71 large-scale events and impactful groups. Out of the 71, 37 were set to actualize in 2020 to the tune of $373 million. Thirty-two 2021 events with a combined $276 million economic impact have canceled. Two 2022 events with a combined $15 million economic impact have canceled. The $664 million loss does not account for meetings held inside hotels and leisure groups.


Check out the full Destination DC Member News to learn more about what's going on this month.

Partner Content
Partner Content